Sr. English Copywriter
Job Description
- Develop campaign concepts, ideations, and write fresh content based on research and brainstorming.
- Create engaging and creative content and copies for social media profiles, ad campaigns, websites, online newsletters, and other promotional materials.
- Supervise the work of Jr. copywriters.
- Rewrite, revise, paraphrase, edit, and proofread copies and content as per the brief.
- Maintain the relationship between textual and visual elements, ensuring alignment.
- Ensure that content pieces are not submitted unless the copy and the design support each other and truly tell a story.
- Ensure all content is on-brand, consistent in terms of style, quality, tone of voice, and optimized for the user experience on all social platforms.
- Inject local culture and insights across team members, ensuring that all content is engaging and locally inclined.
- Craft advertising/marketing-style, short-form copy for all types of content across all social platforms that work as an ecosystem to meet the content and brand strategy.
- Create and execute monthly social media content calendars for assigned client accounts.
- Build presentations and take the lead in client presentations.
- Adjust writing style across many different clients and match a specific tone and voice.
- Perform regular quality checks to ensure zero spelling and grammar errors.
- Perform other duties as assigned.
Job Requirement
- Excellent written and verbal communication skills with a strong command of grammar, punctuation, and syntax.
- Proven experience in creating compelling copy for various marketing channels and formats.
- Exceptional storytelling abilities with a keen understanding of how to engage and captivate an audience through words.
- Strong research skills, with the ability to gather and synthesize information from diverse sources.
- Proficiency in understanding and adhering to brand voice and guidelines.
- Ability to work collaboratively and effectively in a cross-functional team environment.
- Highly detail-oriented with excellent proofreading and editing skills.
- Ability to work under pressure and meet tight deadlines without compromising quality.
- Strong organizational and time management skills.