Sr. English Copywriter

Job Description

  • Develop campaign concepts, ideations, and write fresh content based on research and brainstorming.
  • Create engaging and creative content and copies for social media profiles, ad campaigns, websites, online newsletters, and other promotional materials.
  • Supervise the work of Jr. copywriters.
  • Rewrite, revise, paraphrase, edit, and proofread copies and content as per the brief.
  • Maintain the relationship between textual and visual elements, ensuring alignment.
  • Ensure that content pieces are not submitted unless the copy and the design support each other and truly tell a story.
  • Ensure all content is on-brand, consistent in terms of style, quality, tone of voice, and optimized for the user experience on all social platforms.
  • Inject local culture and insights across team members, ensuring that all content is engaging and locally inclined.
  • Craft advertising/marketing-style, short-form copy for all types of content across all social platforms that work as an ecosystem to meet the content and brand strategy.
  • Create and execute monthly social media content calendars for assigned client accounts.
  • Build presentations and take the lead in client presentations.
  • Adjust writing style across many different clients and match a specific tone and voice.
  • Perform regular quality checks to ensure zero spelling and grammar errors.
  • Perform other duties as assigned.

Job Requirement

  • Excellent written and verbal communication skills with a strong command of grammar, punctuation, and syntax.
  • Proven experience in creating compelling copy for various marketing channels and formats.
  • Exceptional storytelling abilities with a keen understanding of how to engage and captivate an audience through words.
  • Strong research skills, with the ability to gather and synthesize information from diverse sources.
  • Proficiency in understanding and adhering to brand voice and guidelines.
  • Ability to work collaboratively and effectively in a cross-functional team environment.
  • Highly detail-oriented with excellent proofreading and editing skills.
  • Ability to work under pressure and meet tight deadlines without compromising quality.
  • Strong organizational and time management skills.